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Category Archives: Operationalised Brands
Dan Pink: Management is a television set (i.e. technology)
From Dan Pink’s TED talk on “The Surprising Science of Motivation”: “In the 20th century we came up with this idea of management. Management did not emanate from nature. Management is not a tree it’s a television set. Okay? – … Continue reading
Posted in General MWT, Operationalised Brands
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ROI Challenge for Operationalising Brands
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Posted in Operationalised Brands
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